SOCIAL MEDIA MARKETING
WE DO SOCIAL MEDIA. NOTHING ELSE.
BETTER CREATIVE > BETTER DATA > BETTER SOCIAL
WE DON’T DO BOXES,
WE DON’T DO STANDARD, THERE IS NO LIMIT. WE TAKE A USER & CENTRE THEM AROUND AN IDEA, TO BUILD AN EXPERIENCE THAT STICKS IN THE MIND.
WE ALSO TAKE CARE OF YOUR DAY TO DAY SOCIAL MEDIA ACTIVITIES.
YOU ARE HERE BECAUSE YOU KNOW SOCIAL MEDIA IS IMPORTANT FOR ANY MARKETING FUNCTION AND NOW YOU WANT TO REALLY MAKE YOUR CHANNELS WORK FOR YOU! SO LET’S GO.
SOCIAL MEDIA STRATEGY
Everything starts with an idea. The crazier the better. We don’t come to the table to talk about being basic, we are esoteric.
We first try to understand your objective
Then we get to work, reverse engineering a plan to meet your needs.
We start with creative – the basis for everything if you are to stand out in a crowded news feed full of memes, clickbait and the occasional thumb stopping creative. Then we work our way back through audiences, channels, amplification and finally lining up with your strategy. Sorted.
You are releasing content for a reason – to engage audiences to either interact or buy. Hence, it is super important that you communicate with everyone that is talking to you.
Most brands don’t take community management seriously, judging success via proxy metrics such as query response rate.
WE LOOK AT THINGS A LITTLE DIFFERENTLY.
We build out communication strategies to ensure that you are speaking with your audience in a manner that will encourage a positive outcome – either shares of your content, a follow or a purchase. For this, we use technology to track not only your conversations but also other relevant conversations that you can be a part of.
To get this done, we use a variety of technology based on your account size. The more people are engaging with you, the heavier your focus needs to be on utilizing technology to streamline your interactions.
It is important to stay on the ball and relevant in a world that is moving so fast.
DON’T WORRY, THIS IS A CORE PART OF OUR OFFERING. OUR TEAM ARE ON 24/7 IF YOU NEED IT.
SOCIAL MEDIA CREATIVE
We understand that you need to be in front of your audience regularly, so you need a partner that can work with you to get this done with minimal fuss. Creatives are what keep people coming back to engage with you, and we hope that, based on the fact you are reading this far down a webpage, you have found our creative capability encouraging ;-)
PAID SOCIAL MEDIA ADVERTISING
USUALLY, IF YOU AREN’T POSTING MEMES, YOU WON’T GET MUCH REACH FOR YOUR CONTENT BEYOND YOUR CURRENT FOLLOWER BASE.
For that reason, we need to ensure that your message and creatives are being delivered to the right audiences to help meet your business objectives.
WE TAKE CARE OF YOUR DAY TO DAY CREATIVE WORK FOR SOCIAL MEDIA, MAKING SURE YOUR BRAND IS PUSHING CREATIVE BOUNDARIES CONSISTENTLY.
This is where paid media is important – putting some money behind your posts is important to amplify your message. We would always recommend that you keep a budget allocated to amplification of your assets so that you can gain more awareness, followers, engagement and sales.
CREATE, RELEASE, AMPLIFY AND ANALYSE
We use technology to understand each part of your social media journey, from understanding if creatives are working or not, all the way to trying to match outcomes with creatives – statistics and probability of users doing what you want them to.
Everything we analyse is shared with you on a reporting dashboard so you are up to date and always in the know. Data is key to any digital outlay, hence, we look to extract as much out of our data as we can to make things better for you going forward.
COME WORK WITH US!